Join the FIU Alumni Association virtually on Facebook Live (@FIUAlumni) for a special two-part webinar series!

Have questions for the speaker? Submit them online in advance and they may be asked during the live stream.

Shift Happens Silvana

Speaker Bio: Silvana Massolo '04

Meet Silvana Massolo. Advertising Addicts’ Founder, CEO and Strategy Director.

Silvana is in fact a true advertising addict, with over 16 years in the industry as a Social Strategist and Managing Director. She worked at award-winning agencies such as Alma DDB, Nobox, Inspire, and MARCA Miami. During her time in the industry, she fueled and fostered the growth of 20+ global brands in categories such as automotive, travel, banking, healthcare, and more.

In 2020, after almost two decades of intense work, Silvana said good-bye to her corporate job and dedicated her knowledge to helping small, mid-size, and non-profit businesses thrive ever since. She believes in education, efficiencies, measurable results, and the power of a strong and curated digital presence.

Silvana Massolo graduated from FIU in 2004 with a BS in Mass Communication and a Minor in Marketing. In recent years, she earned a Certificate in Marketing Strategy and another in Diversity & Inclusion from eCornell. 

Silvana’s motto is to learn at least one thing every day, to strategize effectively for all things in life, and to rise by lifting others.

She enjoys traveling, dining with friends, sipping on good wine, networking, and volunteering for causes that impact the future.


Instagram: @silvanamassolo and @advertising_addicts