Greg-Hoffman-Life-at-NikeEmotion is what elevates the most successful brands above the rest, allowing them to occupy a rarefied place in consumers' hearts and minds. In this engaging webinar, bestselling author and former CMO at NIKE Greg Hoffman unveils the concept of "Emotion by Design," illustrating how we can all harness its power to craft products, stories, and experiences that make people feel that even their most audacious pursuits are possible to achieve.

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