Diana Marti '11

Diana Marti '11

Lee Caplin School of Journalism and Media

Biography

As the Vice President of Streaming and Content for NBCUniversal Telemundo Enterprises, Diana Martí is responsible for programming a robust content slate to super charge the growth of Latinos across all Telemundo and NBCUniversal streaming platforms, including Peacock, under Telemundo’s Hispanic Streaming division. Marti’s team is also overseeing the launch of Tplus, a content brand on Peacock designed to super serve the full spectrum of Hispanics. She reports directly into Romina Rosado, Executive Vice President & General Manager for Hispanic Streaming. 

A 10-year veteran of NBCUniversal, Martí has worked across the portfolio with brands including E! to spotlight Latin talent and grow their U.S. Hispanic audience. She began at the company as an intern and worked her way up, bringing Latino stories into the fold of E!’s news coverage, creating many first-ever opportunities for the biggest Latino artists today, including Maluma, J Balvin, Bad Bunny, Juanes, Becky G and others. She was an instrumental part of the creation of Latinx Now!, a multiplatform partnership between E! and Telemundo and the first-ever, total-market entertainment program produced in English and Spanish for bicultural audiences across U.S. and Latin America.  

Martí received her bachelor’s degree in Journalism from Florida International University, is a member of Big Brothers, Big Sisters and Florida International University’s School of Communication and Journalism Board of Advisors and was recently named to South Florida Business Journal’s 40 Under 40 Awards.